Category: PICHA BOOK REVIEW

PICHA BOOK CLUB: Made to Stick – Chip Heath & Dan Heath Some stories stick with us forever. Long after we hear them, we could easily re-tell them. We are all familiar with the opposite experience—reading an article that we can’t remember five minutes after we have finished, or listening to a lecture that leaves […]

Are you working toward maximizing your happiness each day? What is the net effect of your existence on the total amount of happiness in the world each day? What are you passionate about and your higher purpose? What are your company’s values? What is your company’s higher purpose? At Picha Images we always try to […]

What is Traction? Gabriel Weinberg describes traction as a quantitative evidence of customer demand. Traction is a sign that your company is growing and getting customer growth. The pursuit of traction is what defines a startup. Gabriel Weinberg and Justin Mares speak from their own experiences, on failures and challenges that a startups can face […]